Consumer

A challenging trading backdrop, disrupted supply chains and the emergence of new technologies are transforming consumer behaviour. Now, more than ever, businesses must anticipate customer decision-making and the factors influencing it. At Forvis Mazars, we work collaboratively with you to understand your reality: your trading environment, your markets, your operations and your goals. With our experience in the consumer sector, we help companies interpret change in the market and find solutions that enable them to thrive.

Our approach

The shifting geopolitical landscape is influencing supply chain behaviours, while the macroeconomic picture is affecting how consumers think about spending. These thematic drivers are intrinsically linked to corporate performance. At Forvis Mazars, our approach is focused on helping clients to better understand future opportunities and any lurking threats. We aim to build client confidence through a consultative and collaborative approach that allows companies to anticipate behavioural changes and maximise revenue potential in the consumer goods and services sector.

To anticipate future trends and remain relevant, consumer-facing businesses need to interpret increasingly complex data sets, meet growing regulatory demands, manage global sourcing sustainably all while providing new customer experiences. We believe this delicate juggling act can only be achieved by ensuring all parts of the consumer business are working in harmony. That is why our consumer sector specialists work closely with our clients to understand their most pressing needs, while always keeping an eye on the longer-term view.

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Latest insights

Let's talk consumers

Trends in the consumer sector are moving at a faster pace than ever. Let’s talk consumers is a platform where we share insights from Forvis Mazars’ consumer experts and perspectives from industry leaders that help the sector navigate future trends and find relevant solutions to become more resilient and thrive.

Publications

2023 consumer sector report

Mature markets are experiencing a shift in consumer demand patterns as consumers move away from traditional products and services towards those consistent with environmental, social, and governance goals. Our study ‘Sustainable, smart, and synchronised’ explains how consumer companies can harness ESG and digital transformation to thrive in this changing environment.

Sustainable consumption of Chinese consumers

The Chinese market is highly complex due to the diversity in economic and social development across its population, which gives rise to significant generational, gender and regional differences amongst consumers. Our latest study, ‘Sustainable consumption of Chinese consumers: today and beyond’, explores Chinese consumers' perception of sustainability, and their expectations for brands regarding sustainable...

Making over the luxury business model

The luxury sector has always prided itself on offering consumers a chance to own pieces that are timeless and whose value and appeal will endure. But that doesn’t mean the way it produces and sells them should stay constant too. The luxury sector is at a crossroads and brands that carry on doing what they have always done risk falling behind. Our report, 'Conscious, collaborative, connected' explains...